Meta Tags

Most search engines don't place any great deal of value on the contents of Meta tags anymore. They have been used way too much by spammers. Search Engines do however use both the keywords and descriptions Meta tags at times in the display of Search Engine results.

Since some search engines use the contents of the Meta description element to describe your site in their search result listings you should make this contents unique and descriptive for each document.

Meta keywords, if supplied, should be limited to 10 or 12 non-repeating keywords with the most important placed at the front of the list. Always only use relevant keywords that appear within the web page itself.

Helpful Practices

Do and Don't



		Meta Tags Most search engines don't place any great deal of value on the contents of Meta tags anymore. They have been used way too much by spammers. Search Engines do however use both the keywords and descriptions Meta tags at times in the display of Search Engine results. Since some search engines use the contents of the Meta description element to describe your site in their search result listings you should make this contents unique and descriptive for each document. Meta keywords, if supplied, should be limited to 10 or 12 non-repeating keywords with the most important placed at the front of the list. Always only use relevant keywords that appear within the web page itself.		Helpful Practices Use valid accessible markup Don't try to fool the search engines On-page elements Off-page elements Write quality content Get links Carefully submit Meta tags Friendly URLs Different spellings Descriptive page titles Use valid accessible markup Browser detection Do not use frames Real headings Do and Don't


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